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welcome

Welcome to Write Away, your first stop on the road to effective marketing communications.

Who are you?

I’m Patrick Icasas, a freelance writer based in Canada.

Did you say freelance writer?

Yes! I’ve been writing professionally since 2003, and I’ve gotten quite good at it. I’ve worked for both marketing/public relations agencies as well as company in-house marketing teams before finally diving into freelance writing, where I make use of this experience to help clients market their products and services.

Cool. What kind of writing do you do?

My favorite projects have to do with marketing collateral and web content, but I do have a range of other services. For the time-strapped web surfers out there, here’s a quick list:

  • Blogging
  • Marketing Brochures
  • Case Studies
  • Whitepapers

Do you write effective copy?

My clients seem to think so (and I value their judgment).

Can I see some for myself?

Sure! Check out some of my past work. If you want to see something more relevant to your needs, let me know and I’ll show you different samples.

How much do you charge?

That would depend on a variety of things like the type of project, the topic, and how much research would be involved. Send me a message so we can discuss your requirements in more detail.

Do you mind if I poke around a bit before deciding?

No problem! I’ll be over here grabbing a coffee if you need me. Would you like one?

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